CHICAGO: By Lesley Salmon, Chief Digital & Information Officer, Kellanova CHICAGO, Dec. 12, 2024 /PRNewswire/ — If you could predict the future, how would you do things differently? The CPG industry is experiencing significant change with the convergence of technology, economic pressures, and changing consumer behaviors. Understandably so, the last couple of years have been tumultuous, with supply chain bottlenecks, the rise and experimentation of artificial intelligence (AI), and inflation woes causing consumers to reduce spending.