SEOUL, South Korea: SEOUL, South Korea, Jan. 6, 2025 /PRNewswire/ — Lotte Innovate Co., Korea’s leading ICT company, will showcase its new hyper realistic metaverse platform at CES2025, held in Las Vegas, marking its fourth consecutive appearance at the event. The exhibition will be located in North Hall of Tech East. Lotte Innovate Co. is a key affiliate of Lotte Group, responsible for Lotte’s “Digital Transformation (DT)”. Lotte Group, comprised of around 100 affiliates over approximately 30 countries, is engaged in a variety of industries such as Distribution, Chemical, Food, Tourism, Construction, and Services. It is widely recognized global company that has total assets of approximately $130 trillion.